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July 25, 2014

First-Time Homebuyer Share of Purchase Market at High Levels

By Brandon Ivey

Jeff Mezger, president and CEO of KB Home, said the first-timer share of home purchases is rising due to increased employment, noting cities in Texas as an example.

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With originations expected to drop in 2018, will your shop turn to non-QM/non-prime mortgage products as a way to bolster volumes?

Yes, definitely. We’re planning a launch.

33%

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20%

Maybe. It’s under consideration.

33%

Not now. But things could change as 2018 progresses.

13%