Earlier this month, a company named Digital Firefly Marketing, a provider of online marketing services, announced that it had been hired by the bureau to “support the online recruitment efforts for the Consumer Financial Protection Bureau.” What’s significant about the announcement is that the company said it was chosen to help the bureau “ramp up” its hiring. To attract qualified candidates to CFPB employment opportunities, Digital Firefly will lead a “high profile” marketing campaign utilizing LinkedIn’s networking tools. To further market the bureau, Digital Firefly will place advertisements...